Gold Canyon, AZ — 5/28/2021 – iPain Foundation was named a 2021 Medigy HITMC Award Winner in the Video of The Year category. 
Every year, the Healthcare and IT Marketing Community (HITMC) honors the individuals and organizations who distinguished themselves over the past year. Nominations for the Awards are reviewed and judged by a panel of healthcare marketing, PR and communications professionals.
The award for the best promotional/marketing video this past year based on creativity, visual appeal, clarity of message and production quality. Separate awards for health IT companies and healthcare providers & charity videos are eligible.
Created together, the original song with the animation of the artistic and creative team at Intellectric Media, International Pain Foundation created and marketed the video PSA “Go For Wuhan Style”. This animated music video was produced to help people realize that good hygiene and masks are important and to honor Dr. Li Wenliang a hero for raising awareness of COVID-19, early on in the pandemic. Dr. Li Wenliang lost his life to Covid-19, but was a hero in getting the word out about the challenges that were to come for the world by sharing his story.
“iPain Foundation and Intellectric are deserving of this 2021 Medigy HITMC Award” said John Lynn, Chief Editor and Founder at Healthcare Scene, the company behind HITMC. “It is so heartwarming to see all the creative, inspiring, and effective work that was done last year, despite the disruption caused by the pandemic. This year, more than ever, we are so happy to celebrate such accomplished winners.” 
International Pain Foundation has worked well with Intellectric over the years to produce quality PSA’s that are effective. To have this award for the Go For Wuhan Style animated PSA video is a great honor because it shining a big spotlight on an important issue, person, and came out of a partnership between a healthcare nonprofit and entertainment company.
For a full list of Winners and Honorees for the 2021 Medigy HITMC Awards, please visit the official awards page.
About The International Pain Foundation (iPain)
The iPain Foundation is devoted to advancing access and quality care in order to help people suffering from a variety of muscular skeletal, inflammatory, neurological, emotional, degenerative and often rare conditions that involve chronic pain through education, awareness, and access to care projects. W e recognize the value of every person who makes up the chronic pain community. We are guided by our commitment to excellence, leadership and patient empowerment.
About The HITMC Awards
HITMC is a community – bound together by a passion for and a love of PR, communications and marketing in healthcare and Health IT. The central idea behind HITMC is to bring together all the smart, innovative and hard-working healthcare professionals so that we can learn from each other. We enable this by creating a culture where sharing, mutual respect and lifting each other up is the norm. The annual HITMC Awards are an embodiment of this ethos. They are meant to celebrate the best individuals and organizations who have elevated healthcare marketing, PR and communications in the past year. For more information, visit www.hitmc.com/awards
